DuabaConnect

A social media agency partnering with the brands shaping culture.

Strategy, content, community and paid — run as one integrated team for breakout brands across Africa and the diaspora.

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Our Approach

We work as an extension of your team, developing end-to-end growth initiatives tailor-fit to your goals.

As an integrated part of your operation, we're not limited in our ability to shape the growth trajectory of your business. We bring strategists, creatives, community managers and media buyers under one roof — yours.

Breakout Brands Trust Us

Cross-industry experience. Humbled by the companies who trust us.

Akua's Atelier
Sankofa
Kojo Fitness
Adinkra Studio
Mansa Skincare
Lagos Beat
Ngozi Naturals
Yaa Yaa Foods
Gold Coast Tech
Kente & Co.

Call us for

Four practices. One integrated team.

Social Strategy

01

Understanding and leveraging customer insights to design high-impact, data-driven strategies aligned with brand growth goals.

  • Onboarding & lifecycle
  • Experimentation framework
  • Creative strategy & execution

Community

02

Engaging communities with compelling content and fostering active, loyal brand advocates across platforms.

  • Brand voice development
  • Inbound & outbound engagement
  • Always-on content creation

Influencer

03

Harnessing authentic content and influencer partnerships to build credibility and amplify brand reach.

  • Influencer marketing campaigns
  • User-generated content strategy
  • Content curation & amplification

Media Buying

04

Optimizing ad spend through targeted campaign planning and execution, focused on customer lifetime value.

  • Campaign architecture
  • Bidding strategy
  • LTV & CPA calibration

Case Studies

The work, in numbers.

5.2MM+

A physical activation achieving new debut levels.

Social impressions in the first 24 hours of campaign activation, all from real-time content captured at the premiere.

S
Sankofa Coffee

3.7×

Growing a regional festival into a movement.

After a year of marketing and promoting, attendance grew almost four times what it was the previous year.

A
Adinkra Studio

226%

Finding a new audience for a heritage brand.

Increase in website traffic, where we paired social ads with influencer campaigns to introduce the brand to new markets.

A
Akua's Atelier

As Featured In

TechCrunch AfricaForbes AfricaQuartzRest of WorldBusiness DayAfrican BusinessPulseDisrupt Africa

Let's talk

Tell us where you want to grow.

Pilot a workspace yourself, or hand it to our creative team and we'll run the whole feed for you.